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Immersive Storytelling and Emerging Technologies (ISET) is a concentration designed and lead by Founding Director Gabo Arora along with the industry’s award-winning creative pioneers. Its mission is to utilize and contextualize dominant emerging technologies – including virtual reality, augmented reality, and artificial intelligence – for artistic expression and social impact.
The Faculty, Artist in Residents, Research Fellows, and Guest Lecturers create projects, research and develop new tools and offer courses that provide new perspectives on how technology shapes our relation to the world, to others and — most importantly — ourselves. Experimentation is encouraged. Recent student projects have included aspects of ethnography, experimental art, data visualization, animation, oral history, and narrative VR.
This new concentration will accelerate aspiring creators’ understanding of dominant emerging technologies including virtual reality, augmented reality and artificial intelligence. The MA in Film & Media program at Johns Hopkins University is the first Film & Media degree in the country to offer a full curriculum dedicated to Immersive Storytelling & Emerging Technologies.
The ISET concentration is a highly collaborative educational experience focused on expanding the horizons of Augmented Reality/Virtual Reality/Artificial Intelligence storytelling, as well as developing innovative uses for this technology across disciplines. In each course, students are guided by interdisciplinary experts to leverage immersive tech as a vehicle for change in discipline, industry, social issue, or other applicable challenges. These may include applications to medicine, public health, education, media arts, diplomacy, and business. Each class will have a mix of students with different backgrounds, including computer programming, visual art, journalism, filmmaking, and music, who will come together through their focus on innovative storytelling. Innovation and collaboration are at the core of this project-based concentration, where students are expected to develop the skills and perspectives needed to create engaging storytelling through emerging technology. These stories will be designed to engage audiences and leave them thinking about vital business, policy, and social issues.
ISET is the Future
VR and AR technologies represent the next stage in the evolution of how we interact with information, entertainment, and one another. The applications are endless and will create unprecedented amounts of opportunities and innovations across multiple sectors on a global scale.
Already, VR and AR are transforming medicine, education, and content creation. This transformation will only continue, and on a larger scale and an increasingly faster pace, as the technology matures and its market share increases.
The VR/AR industry is growing rapidly. According to a 2016 report by Citigroup, the VR/AR sector has seen nearly $3 billion in investments nationally over the past two years. The report also projects that the global VR/AR market could grow to $2.16 trillion by 2035 as different industries and applications make use of these new technologies.
This program will prepare students for jobs in creative media companies, global IT companies, 3D graphics, and product design. Students will learn in a multidisciplinary environment where they will gain a broad understanding of the various ways that immersive technologies are being used and developed. Students who complete the concentration will be prepared to fill key positions such as VR operator; Senior Gaming and VR Engineers; VR Director; Experience Designer; and, AR/VR Developer to name a few.
Johns Hopkins University is uniquely positioned to become a leader in VR/AR due to its diverse talent pool and strong academic reputations in fields destined to be affected by these new technologies. A 2016 Goldman Sachs report identified healthcare, education, real estate, retail, live entertainment, and video entertainment as those most likely to be impacted by VR/AR.
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