Michael D. Cohen, PhD, teaches graduate courses at Johns Hopkins University on communications writing, research methods, digital strategy, political campaigns, and public policy. He is Managing Director at Purple Strategies, a global strategy, communications, and insights firm that helps Fortune 500 companies and trade associations anticipate, navigate, and lead change.
In addition, Dr. Cohen publishes the pioneering and award-winning Congress in Your Pocket suite of mobile apps and is the author of Modern Political Campaigns: How Professionalism, Technology, and Speed Have Revolutionized Elections, published in June 2021 by Rowman & Littlefield.
He began his career leading political campaigns in Florida and then joined The Gallup Organization, where he served as Senior Research Director. Other career highlights include serving as Vice President of Public Affairs for Fabrizio, McLaughlin & Associates, Polling Team Lead for Microsoft, and Chief Strategy Officer for WPA Intelligence, as well as owning his own firm.
Dr. Cohen has been interviewed on campaigns, elections, and political research by the New York Times, Washington Post, ABC News, CBS News, NBC News, CNN, Fox News, NPR, Newsy, RealClearPolitics, VICE News, Yahoo News, as well as a wide list of video, audio, and print media.
He is a three-time graduate of the University of Florida where he earned degrees in political science and and mass communication, and was inducted into its leadership Hall of Fame.