480.669 Emergency and Risk Communication

Emergency and risk communication is an emerging set of practices that convey credible, accurate, and real-time information about adverse events and the degree of risk they pose. In a post-Katrina, post-9/11 environment, communication professionals must be familiar with best practices in emergency and risk communication to effectively work with government, industry, the media, and the general public during crises and longer-term threats involving health, safety, security, and the environment. In this course, you will become familiar with the core principles of emergency and risk communications and risk perception and will have a chance to apply strategic communication approaches to real-world risk scenarios. You will learn to apply strategic communication approaches used in emergency preparedness, environmental health, food security, national security, and financial security.

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