480.665 Speech Writing

Speechwriting is one of the most important but least instructed skills for Washington professionals. Through hands-on practice, students will learn to write speeches for diverse clients, occasions and contexts -- including corporate and political speeches, keynote addresses, Congressional testimony, as well as informal remarks such as eulogies and toasts -- and to coach speakers for more effective delivery. The course integrates speechwriting with public relations skills in areas such as campaign messaging, investor relations and crisis management.

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